Rubén M.Cenzano

Chartered Civil Engineer specialised in Transportation

Ingeniero de Caminos especialista en Transporte

driverless car, Google, Uber and laws

Posted On Monday, 10 October 2016

Uber unveiled the first fourteen Ford Fusion (of up to a hundred) to be used for transporting passengers in Pittsburgh. The vehicles have a driver ready to take the controls in an emergency, accompanied by a co-pilot with a laptop taking notes. The Ford Fusion adapted by Uber is a first attempt, and one that will continue through the collaboration with Volvo (the other brand Uber is working with) to incorporate more vehicles.

Furthermore, Uber is experimenting with an unlimited $200/month flat rate service in Manhattan, where Uber already has succeeded with other types of flat rates associated with individual trips, setting a $5 price for each trip during peak hours and also linking with their Uber Pool share-ride service. 

Google is also experimenting with similar shared services through Waze Rider in San Francisco, which allows users to find other passengers to join them for a set, $0.54/mile fee -not to make profit but sharing the costs.

On the other hand, Ford has begun framing itself as a mobility company rather than a mere car company, where they plan to sell completely self-driving cars by about 2025, after first providing them via ride-hailing service, in 2021.

And finally, the Governor of California recently legalized the testing of self-driving vehicles without a driver on board, and no pedals or steering wheel under real traffic conditions, based on the guidelines provided by the US National Highway Traffic Safety Administration (NHTSA). 

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